There's Only One Thing Better than a Productive Business

Do you remember Oliver Twist? I'm sure we all - Gen Zs included, I hope - remember Charles Dickens' famous boy who asked for more. Throughout childhood, I heard raging debates about whether it is wrong to dare and ask for more…

If productivity is what you want more of, then the answer is no, because the only thing better than a productive business is a more productive business.

What's All the Productivity Fuss about?

Ever heard of an X factor? It's described as a variable in a given situation that could have the most significant impact on the outcome, and that's precisely what productivity is for a business. It's all about being efficient and doing as much as possible with as little as possible.

However, this goes beyond resource management. It's making sure that your workflows bear the best possible results by cutting out unnecessary processes and using tools that can spin the wheel a little faster.

ASAP by Sync! and our Mission to Create MORE Productive Businesses


The At Scale Africa Programme (ASAP) by Sync! is a 4-week intensive programme designed for early to growth-stage startups in Africa to transform their project management processes and maximise productivity by cutting out redundancies and gaining experience with cutting-edge software.

Studies have shown that over 90% of employees believe a technology tool improves their productivity, and for many African businesses, that tool is Sync!, a project management tool that facilitates efficient team collaboration through seamless workflows, milestone tracking, and astute task management. What Sync! does is create a highly engaged team and surveys show that a highly engaged team can experience a 41% reduction in absenteeism, 59% less turnover, and 28% less internal theft.

When the first cohort of ASAP by Sync! comes to an end, there’ll be more African businesses who are equipped to build more productive businesses having been exposed to sound organisational practices, process optimisation techniques, and a tool that seamlessly caters to their project needs.

One thing you should never neglect is how productive your business is. Why? There's Only one thing better than a productive business; a more productive business.